11.09.2018 The Staatliche Museen zu Berlin and Google Arts & Culture are expanding their collaboration with a new extensive presentation about Museumsinsel Berlin (Museum Island Berlin). All five Museum Island museums now offerwide-ranging access on the newly created topic page, g.co/museumislandberlin, and via the free Google Arts & Culture app for Android and iOS. The presentation continues a cooperation begun in 2011 that has been successively expanded over the past few years.
The Staatliche Museen zu Berlin and Google Arts & Culture are expanding their collaboration with a new extensive presentation about Museumsinsel Berlin (Museum Island Berlin). All five Museum Island museums now offerwide-ranging access on the newly created topic page, g.co/museumislandberlin, and via the free Google Arts & Culture app for Android and iOS. The presentation continues a cooperation begun in 2011 that has been successively expanded over the past few years.
The goal of the topic pages in German and English is to make the collections and highlights of the Altes Museum, the Neues Museum, the Alte Nationalgalerie, Pergamon Museum, and the Bode Museum accessible to an even broader public. The Staatliche Museen zu Berlin view the expanded presence of these museums on Google Arts & Culture as its contribution to global communication about the riches of art and culture and as an invitation to visitors to draw inspiration from more than 6000 years of human history.
Together with the Gemäldegalerie (Old Master Paintings), the Kunstgewerbemuseum (Museum of Decorative Arts), the Kupferstichkabinett (Museum of Prints and Drawings), the Museum Europäischer Kulturen (Museum of European Cultures) and the Kunstbibliothek (Art Library), which are already presented on Google Arts & Culture, the Staatliche Museen zu Berlin is now represented on the online platform with a total of 10 museums, some 5,000 objects, 40 exhibitions, 37 short narratives, 5 virtual reality tours, 6 expeditions, and 8 works of art shown in a Gigapixel format, as well as Street Views of all the museums with permanent exhibitions.
In keeping with the richness of the collections on Museum Island Berlin, the spectrum of the new topic page is very diverse. The focus is on collection highlights, which show quite impressively how technology can offer alternative ways to experience art:
The features are supplemented by introductions to the museum’s architecture and collections along with exhibitions on selected topics such as “The Cult of the Dead in Ancient Egypt” and “Faces – Heroes, Gods, andRulers” at the Altes Museum.
Features presenting work carried out in a museum offer a look behind the scenes, including subjects ranging from an introduction to the Gipformerei (Replica Workshop) to work done by conservators, by museum guides working in “MULTAKA: The Museum as Meeting Place – Refugees as Guides in Berlin Museums”, and on the research project “ILLICIT”, being undertaken by the Vorderasiatisches Museum (Museum of the Ancient Near East) to investigate the illegal trade in cultural assets in Germany.
The 37 short narratives have been created to appeal to a young public. Entertainly told, they take up topical subjects, such as wanderlust, body image, vanity and women’s roles. These topics can be discussed in the social media channels in reference to personalities and stories from past epochs.
The expeditions, accessible with a special Google app, are aimed at schools and other educational institutions. In a virtual reality format they guide students and teachers to the museums’ masterworks and impressive domed halls while providing background information for a unique educational experience.
The extensive presentation of Museum Island Berlin on Google Arts & Culture represents the preliminary result of a long-term collaboration. The Gemäldegalerie and the Alte Nationalgalerie were among the first 17 museums from 9 countries worldwide represented as early as 2011, when the platform was initiated under the name Google Art Project. Additional museums from the Staatliche Museen zu Berlin followed, as did the participation in trans-institutional, national and international presentations: